Lego Friends

 

Lego introduced the world to Lego Friends in 2012. Designed specifically for girls, Lego Friends are pink and purple and centre around the lives of their characters in Heartlake City. Lego Friends main characters are Andrea, Emma, Mia, Olivia and Stephanie. Lego Friends allows the constructor to build a veterinary clinic, a cafe, beauty salon and a suburban house. Whilst it's great to see Lego Friends cater to girls, it's a little disappointed to see it stereotype Lego Friends into these roles and colour schemes. In the future, we'd like to see Lego Friends expand their group of Lego Friends to include engineers, police and even a CEO.


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